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You’re building something with purpose. You care about doing things with intention, and you want your brand to reflect that. You’re not here to follow trends or shout the loudest. You want to connect, genuinely.
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Your business is rooted in values, and it’s time for it to grow and reach the right people. You want to clearly express what you offer and why it matters. And you want to feel heard and guided through the overwhelming path of building a business.
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You’re looking for a brand that feels warm, thoughtful, and authentic. Not just nice to look at, but meaningful, strategic, and aligned with your purpose. I’d love to support you in bringing it to life.
Hi, I'm Laura !
A creative brand and web designer from Argentina, now based in Europe. My path started in education and the arts, and evolved into a passion for helping conscious businesses bring their ideas to life through meaningful design.
A few years ago, I built my own business: a clothing and accessories brand, featuring my textile prints. That experience taught me the real power of having a clear voice, the right visuals, and a deep connection with your audience.
Today, I use that insight to guide purpose-driven entrepreneurs in creating brands that feel aligned, honest, and truly theirs.
My purpose is to help you express the heart of your business with clarity, confidence, and soul.
CLIENT LOVE
"She brought a level of professionalism and creativity that far exceeded my experiences with larger agencies"
"Working with Laura was an absolute pleasure. She not only designed a stunning website but also created our complete brand identity: logo, tagline, fonts, and overall visual direction. Laura was incredibly efficient, responsive, and brought a level of professionalism and creativity that far exceeded my experiences with larger agencies. I couldn’t recommend her more highly, truly exceptional work from start to finish. Big thank you!"
ROLAND WEHRLE- CONFIDENT
How Does It Work?
My process is open, collaborative, and guided by strategy. You are involved at every key step, with space for conversation, feedback, and thoughtful decisions along the way.
1- INQUIRE
You start by filling out my enquiry form and sharing details about your business, goals, and the type of support you are looking for. This helps me understand your brand, your values, and whether we are a good fit to work together
2- PROPOSAL & NEXT STEPS
Within 24 to 48 hours, I review your enquiry and send you a personalized project proposal. This includes a clear scope of work, timeline, deliverables, and investment. The proposal is based on both your needs and a strategic view of what will truly support your brand’s growth. We usually move forward by email, and a video call can be arranged if needed.
3- DISCOVERY
Once your spot is confirmed, I send you an in depth brand questionnaire. This is a key strategic phase of the process. We clarify your brand positioning, audience, values, goals, and message. This step ensures the design is not only beautiful, but also purposeful and aligned with your business strategy.
4- BRAND STRATEGY & CREATIVE DIRECTION
Based on your completed questionnaire, our conversation, and my own research, I develop a clear brand strategy for your business. This includes defining positioning, visual direction, and the overall feel your brand needs to communicate.
From there, I present two distinct moodboards that explore different creative directions. Together, we review them, discuss what resonates most, and choose the direction that best aligns with your brand, goals, and audience. This step sets a strong strategic foundation for the design phase.
5- DESIGN & REFINEMENT
With the strategy and creative direction approved, I move into the design phase. This may include brand identity design, website design, or both. You receive a first design presentation proposal, followed by revision rounds where we refine and adjust details to ensure everything feels aligned, intentional, and true to your brand.
6- LAUNCH & DELIVERY
Once everything is approved, I deliver all final files in a clear and organized way. For websites, this includes launching the site and making sure you feel confident using it. You also receive guidance to help you apply your brand consistently moving forward.